This week, I want to touch on something I feel is important for creators to do from time to time – collaborate with other creators! It’s a great way to expand your reach to new fans, learn from other creators, and generally be more involved in your creator community.
An awesome way I’ve seen some YouTubers do this is to upload a slightly different (or completely different) video on each of their channels. For instance, Peter Hollens will post an a cappella version on his channel and his collaborator will post an instrumental version. So at the end of the video, you can say “Check out this other awesome video/version too!”
Shout out this week to Malinda Kathleen Reese and Jonathan Young for their awesome collaborations!